Secure the right location for the future of your business

Trout Daniel & Associates has more than 50 years of experience helping retail business of all sizes succeed. Our collaborative approach to retail is designed to ensure you have the insights and data needed to be confident about your retail location decisions and achieve the maximum return for your properties. We are with you every step of the way, with industry-leading service that provides one point of contact throughout the entire process. We will assist our landlord clients in achieving the maximum return from their properties.

  • Local market analysis
  • Market rent setting
  • Lease negotiations
  • Tenant and lease identification
  • Strategic merchandizing
  • Marketing and demographic insights

Recent Success Stories


Charles Town, West Virginia

Marketplace at Potomac is a 350,000 sq. ft. retail complex anchored by Kohl’s, Home Depot, Petco and Weis Market located just outside Charles Town, West Virginia.

We assumed leasing in late 2017 and successfully added three new in-line tenancies to the center, featuring health services, telephone sales and service, and residential real estate services.

We plan to continue upgrading the tenant mix by including new fashion tenancies to complement the new Marshall’s, set to open in the fall of 2019. At this time the center is 93% leased.

Walgreens Development

Laurel, Maryland 

Walgreens wanted to ground lease a parcel of land in Laurel, which was not large enough to accommodate its development.  

We facilitated the purchase of an adjacent half-acre by the developer, which improved the substantially-vacant office building.  We also worked with the landlord’s attorney and accountants to structure the transaction.

This complex sale ultimately resulted in a ground lease to Walgreens and no taxable event upon the transfer of the office building property to the adjacent landowner.


Eastern Seaboard

In 2009, one of our principals was brought in by another agent (representing the landlord) to try to help cement a deal for a retail space for Mattress Warehouse.  Despite extensive negotiations, that deal did not happen.  

However, leadership of Mattress Warehouse was sufficiently pleased with the professionalism of our team that they asked Trout Daniel to represent them in certain other areas.  Since then, Trout Daniel has successfully represented Mattress Warehouse in more than 40 successful transactions in six states.


David N. Carples

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Senior Associate

David brings extensive experience in chain development, strategic deployment, entitlements and store openings to his collaboration with our TD&A clients. 

David prides himself in being able to provide consistent results for his clients, year-over-year.

Rene Daniel

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Rene is a recognized expert in the merchandising and leasing of regional and specialty centers throughout the U.S. and consults for some of America’s largest shopping center developers.

Over the years, Rene has shared his experience with others as dean of the School of Leasing at the University of Shopping Centers, as a lecturer for the International Council of Shopping Centers and as a speaker at other industry engagements.

Rene holds an MBA from Columbia University, as well as a BA from Hunter College. He was honored and awarded the “ICSC Trustees Distinguished Service Award” in 2002.

William P. Ferrell

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Will is nationally known for his leasing expertise. He has been instrumental in the development and implementation of new business. 

Prior to joining TD&A, Will served as project manager for CBL & Associates out of Chattanooga, Tennessee, where he developed and leased that firm’s largest projects totaling over seven million square feet.

Will was a roundtable leader with the regional ICSC program and has served as course instructor for the CLS Review and the ICSC University of Shopping Centers. He holds a BA from Auburn University.

Scott Garfield

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Scott is a retail leasing specialist with over fifteen years of experience. He has leased public food markets, as well as traditional strip centers. He has designed and executed retail expansion plans for national retailers and restaurants, as well as local and regional businesses.

Prior to his leasing career, Scott developed a dessert franchise and led its East Coast expansion. His expertise includes manufacturing, retailing, wholesaling, international sales, and marketing.

He graduated from Muhlenberg College with a BA in Business Management.

John M. Haas

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Sales Associate

John began his career in menswear and worked as the director of corporate relations for PK Law fore transitioning to residential real estate and then commercial real estate. 

In addition to his professional experience in business, retail and real estate, John has served on the boards for a wide-range of charitable and civic causes. A graduate of the UMD, John is an ardent Terps fan.

Michael E. Myers, Jr.

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Associate Broker 

Michael brings 19 years of experience in various sectors of commercial real estate and is an integral part of the firm’s retail team. His primary focus is tenant representation where he is accustomed to the fast-paced environment of servicing the real estate needs of select national retailers.

Mike also has niche experience in the sale and leasing of hotel properties and has worked with several top international hotel chains to meet their real estate objectives.

Mike is a licensed real estate Associate Broker in Maryland and holds a Licensed Salesperson in Pennsylvania.


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Jerry has represented national and regional retailers across the Mid-Atlantic region, including General Mills Restaurant Group, Domino’s Pizza, Dollar General, Papa John’s Pizza and more.

Before joining TD&A, Jerry worked as an assistant field supervisor for Shaffer Gordon, where he oversaw the construction of the three-anchor Dover Mall project in Dover, Delaware.

Jerry is currently a licensed real estate associate broker in Maryland and is a member of the International Council of Shopping Centers.

Ready for success?

Let’s discuss how our collaborative approach and comprehensive industry experience can help generate your next business success.